Disney Studios Magical Websites
My Role: Product Manager studios key priorities include Disney.com branded redesign, CMS migration of global websites, theatrical and streaming referrals, and synergy support for company-wide initiatives across TWDC (The Walt Disney Company).
Work
The Walt Disney Company
Experience
Product management, Web, Marketing
Year
2024 - Present
Disney Pixar's Finding Nemo movie banner
Product Marketing & CMS Enhancements
Reimagining ways to create magical viewing experiences for the world’s most beloved stories while also transforming Disney’s media business for the future. Evolving the digital products in new and immersive ways, powering worldwide SEO, advertising, and distribution.
Collaborate and coordinate with engineering, design, marketing, product leadership, analytics, and business insight teams on objectives and business requirements. Building a user-friendly Content Management Systems (CMS) featuring security, scalability, and integrated solutions for partners.
149+ Supported Websites & Apps
This list includes Disney.com, Disney+ Streaming News, El Capitan Theatre, Marvel Studios HQ, Pixar Animation Studios, Twentieth Century Fox, Disney Movie Insiders, Avatar, and Star Wars.
Marvel Studios' Avengers: Endgame movie page
Web Accessibility for User Diversity
Monitoring Disney Studios web environments utilizing software and analytics to ensure compliance with WCAG (Web Content Accessibility Guidelines) international standards, including WCAG 2.0, 2.1, and 2.2. The common accessibility barriers I user to consider include:
• Visual (e.g., color blindness)
• Motor/ Mobility (e.g., wheelchair-user concerns)
• Auditory (hearing difficulties)
• Seizures (photosensitive epilepsy)
• Learning/cognitive (e.g., dyslexia)
Disney Studios & Level Access compliance
Customer Loyalty Program Expansion
Enhanced the Disney Movie Insider's customer loyalty program as my primary objectives is to strategize, develop, and manage it with the aim of enhancing customer satisfaction and retention. In addition, design and implement innovative customer loyalty initiatives, ensuring seamless integration with the organization's broader marketing and sales strategies, and analyzing customer feedback.
Disney Movie Insiders mobile experience
Build eCommerce of Online Ticketing
Manage the development and web operations of the El Capitan Theatre, including product feature updates, film content analysis, customer service analysis, and troubleshooting with the business stakeholders.
El Capitan Theatre booking flow experience
Web view of product
Mobile view of product
